Kimberly Johnson

Kimberly Johnson serves as Chief Marketing Officer at kmōdo through her consultancy, kjohnson.studio, where she specializes in branding, go-to-market strategy, and fractional marketing leadership for growth-stage companies.

With over a decade of marketing experience, Kimberly spent seven years embedded in a startup through its full growth arc — from early-stage brand building to market traction — giving her a firsthand understanding of what it takes to bring an innovative product to market. That experience, combined with her perspective as someone who came to life insurance from outside the industry, makes her uniquely suited to help kmōdo connect with the consumers and advisors it aims to serve.

At kmōdo, Kimberly leads brand development, content strategy, conference presence, and digital marketing — with a focus on building credibility with carriers, distributors, and agents during a critical period of go-to-market momentum. In 2024, she was named Marketing Executive of the Year and recognized as "Best in Class" for Branding by the American Marketing Association of Iowa.